
Develop a detailed graphic illustration celebrating 20 years of Rhythm Japan, established in 2005, capturing the fun, the carnage, and the on-snow culture that’s grown around Niseko, Hokkaido. The aim was a story-led design that rewards repeat viewing, packed with Easter eggs from past seasons, events, milestones, and in-jokes from the Rhythm crew, while staying true to Rhythm Japan branding.
A dense, where’s-Wally-style illustration built like a visual timeline, featuring memorable moments from Rhythm Japan’s journey, caricatures of past staff members, and nods to community highlights across two decades. The artwork was designed to read cleanly at a distance while revealing layered detail up close, making it feel like a collectible piece of Niseko’s history.





