Drawing inspiration from the playful nature of Japanese culture. “This piece centres around Niseko and fuses with a yōkai art twist. Yōkai, which translates to ‘bewitching apparition’ or ‘mysterious phenomena,’ is an integral part of Japanese folklore and is often depicted in art, literature, and popular culture. These supernatural creatures have been inspiring artists for centuries.
OBJECTIVE
Develop a fun, engaging illustration that can be adapted across multiple products, including gloves, helmets, goggles, packaging, and balaclavas.
APPLICATION
Gloves, helmet wrap, goggle strap, proclava face mask, packaging and enclosed chopsticks.